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SPRY CASE STUDY

adidas "Hype Key" Contest & adidas Originals store opening

SPRY Solution: Tap to win with NFC Tech

To create excitement around the new adidas Originals store in Vancouver, BC., adidas wanted to drive consumers to retail with a flash contest and an engagement campaign.

Explore the case study to see how WILY helped adidas drive consumers to their new Originals store by leveraging near-field communication (NFC) technology and a contest with specialty prizing.

What's Inside:

✓     How to drive consumers to retail using NFC Technology
✓     Using specialty prizing to drive engagement
✓     Campaign success metrics & results
✓     Plus, so much more!

 

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